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For every item purchased, a cancer patient gets a free Tough S.O.B. toque!



Interested in being a Tough S.O.B. Ambassador to help us raise awareness and empower cancer patients? If so, you’ve come to the right place! Here’s how it works. 


We send you a free Tough S.O.B. t-shirt or hoodie:

  • so that when you wear it, you’ll build brand recognition;
  • to serve as a conversation piece for you to tell people what we do; 
  • so everybody can see how awesome you look wearing it; and
  • to wear in your social media posts. 


As a Tough S.O.B. Ambassador, we’ll also ask you to invite your contacts to our fundraising events. We throw about three fundraising events per year (ie. a spin event, a trivia night and a 5k Tough Mudder). They’re a lot of fun, so your friends, family and colleagues will appreciate the invitation.


Ambassadors’ names and pictures will be posted on our website, along with a short description about them. We respect your privacy, so if you don’t want to be on our website, that’s okay - we get it. Click HERE to see our current ambassador(s).


Still interested? Then please take the next step to become a Tough S.O.B. Ambassador by emailing us at We’d love to hear from you!


Thank you,

Andrew Taylor

Founder, Hats on Heads

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All prices are in Canadian dollars.